Looking for Likes? When to Post on Facebook for Maximum Attention
Trying to decide when to post photo updates to your “Summer 2015” album so the maximum number of people click through, comment on, and like your filtered selfies? Look no further. A new study conducted by the social media analytics firm Klout can tell you the best time and day of the week to post on Facebook and Twitter, depending where you are in the world.
The study found that posting in the late morning and early afternoons on Tuesdays and Wednesdays tends to generate the most engagement. Thursdays tend to be quiet, Fridays are quieter still, and the weekends are the quietest. On Mondays, the activity level begins to ramp up again as the work week begins and bored office workers take social media breaks.
Optimal times also depend on location. Tokyo peaks at the earliest time among cities studied, between 7 a.m. and 9 a.m. Paris has a high level of engagement once in the morning and once in the afternoon. In San Francisco, between 9 a.m. and 10 a.m. is ideal for posting. The most favorable time in New York is just before noon. London peaks the latest, with users becoming fully engaged on Twitter and Facebook only in the early afternoon.
Thinking about posting a picture of your cute new nephew at night? Don’t even bother if you want maximum engagement from your followers and friends. While one explanation is that fewer people are online at night, another is that most likes, shares, and comments occur within a short window of time after someone posts something. Researchers of the study found the majority of reactions were within the first two hours of posting time.
Using a sample set of half a million active users and more than 25 million messages over 56 days, the report boasts a reaction gain of up to 4 percent on Twitter and 17 percent on Facebook when the recommended posting times are used.
Quote of the Day - October 16, 2017
Speaking at a cabinet meeting on Monday, President Trump said:
"Obamacare is finished, it's dead, it's gone ... There is no such thing as Obamacare anymore."
Click here for the video.
Poll: Trump Tax Cuts Favor the Wealthy; Deficit Should Be Higher Priority
Trump and the GOP still have work to do if they want to convince Americans that their tax plan won’t mostly help the rich. A CBS News Nation Tracker poll released Sunday finds that 58 percent say the tax reforms being discussed favor the wealthy, while 19 percent say it treats everyone equally and 18 percent say it favors the middle class.
The poll also found that 39 percent say that cutting the deficit should be a priority, even if it means taxes stay the same. About half as many people said cutting taxes should be prioritized even if the deficit rises.
The poll, conducted by YouGov, surveyed 2,371 U.S. adults between October 11 and 13. Its margin of error is 2.5 percent.
Coporate Tax Cut Could Be Phased In
House tax writers (at least some of them) are worried that slashing the corporate tax rate found will push the deficit higher in a hurry – an analysis by the Tax Policy Center found that cutting the rate to the stated goal of 20 percent would cost $2 trillion over a decade. One way to soften the fiscal blow would be to phase in the reduction over three to five years. House Republicans say such an approach would reduce the size of the lost revenue by half.
Larry Summers: GOP Tax Claims Are 'Made-Up'
Former U.S. Treasury Secretary Lawrence Summers isn't happy with the Republican tax plan, and it's not just because he has a different set of ideas as a Democrat. More fundamentally, he says Republicans are making false claims: “When you have -- and I hate to be in a position of using this word about our government -- when you have senior economic officials making claims that are made-up ... it’s very hard to have a dialogue, and compromise, and get to a good place.”
Summers is also worried about the effects of a tax cut for the rich during a time of considerable social turmoil: “There’s a lot of unhappiness and anger out there … It’s really hard to see why focusing a corporate tax cut on those at the very high-end is going to do much to assuage that anger.”
How Much Did Mike Pence’s NFL Walkout Cost Taxpayers?
Vice President Mike Pence’s decision to attend an NFL game between the Indianapolis Colts and San Francisco 49ers yesterday and then leave after some 49ers players kneeled during the national anthem was quickly criticized by some as a planned piece of political theater — and a somewhat expensive one at that. “After all the scandals involving unnecessarily expensive travel by cabinet secretaries, how much taxpayer money was wasted on this stunt?” Rep. Adam Schiff (D-CA) tweeted Sunday afternoon.
The answer, CNN reports, is about $242,500: "According to the Air Force, flying a C-32, the model of plane used for Air Force 2, for one hour costs about $30,000. Pence's flight from Las Vegas to Indianapolis Saturday took about three hours and 20 minutes, so it cost about $100,000. Pence then flew from Indianapolis to Los Angeles on Sunday, which took about four hours and 45 minutes, costing about $142,500."
President Trump defended Pence’s trip, tweeting that it had been “long planned.” CNN also reports that some of the costs of Pence's flight from Indianapolis to Los Angeles will be paid back by the Republican National Committee because the vice president is attending a political event there.